For our upcoming ad concept for Lydar clothing label, I employed a meticulous workflow to bring the vision to life. Using Cinema 4D, I rigged the model and utilized Maximo to animate the walk cycle. After baking the animation to Alembic, I seamlessly transferred it to Marvellous Designer, where I crafted and simulated the T-shirt from scratch. Upon completion, I exported the shirt as an alembic file and reintegrated it into Cinema 4D. There, I meticulously textured the shirt and added lighting to enhance the visual impact before rendering out the final animation.Additionally, I composed the accompanying music, ensuring a cohesive and immersive experience for the audience.Looking forward to unveiling the finished project and continuing to elevate the Lydar brand through captivating visuals and sound.